Finnmark Trade Platform: Terms & Onboarding Guide

Welcome to the Finnmark Trade Platform, the trusted source for premium sauna and steam building materials for trade professionals. This document outlines how to join, how the discount tiers work, and what to expect once you're onboard.

Highlights:

Newly revised discount tier thresholds
New Elite and Pro Builder tiers for high-value trade partners
Potential for clearer category bonuses (e.g., Timber, Insulation)
Loyalty-based retention: some customers may retain their tier despite temporary dips in spend
Fixed biannual trade account review cycle (January 1st & July 1st)
Fast-track onboarding option available by spend acceleration and by invitation

1. How to Join the Trade Platform

Step 1: First Retail Order

Place your first order through our main website: finnmarksauna.com.
This order must be £1000 or more (gross value, i.e .after discount and inc VAT) to qualify for Trade Platform access.
A 5% discount (T&C’s apply - see Section 21) applies to this initial order as standard when signing up to our newsletter: https://finnmarksauna.com/pages/sign-up-to-our-newsletter

Step 2: Apply for Trade Account

To be eligible for a trade account, all of the following information is required:

First Name & Last Name
Company Registration Number & Company VAT Number: We are unable to register anyone without a valid registration and VAT number.
Business Address: You must operate from a physical premises capable of receiving deliveries (such as a warehouse or showroom). Deliveries to project sites is common and accepted for sauna builders and trade professionals. We simply cannot operate under a generalised dropshipping model.
Business Name
Business Website (if available).
You must be a sauna builder, pool company, spa installer, wellness project contractor, or operate within an allied trade.

Please note: While we generally expect businesses to have been trading for at least 12 months, we are open to considering newer companies depending on the strength of their business case, purchasing intent, and project pipeline.

We aim to verify eligibility within 5 business days (subject to onboarding tier).

Step 3: Second Order via Trade Platform

Once approved, you'll access the Trade Platform and receive your first trade-level discount of 7% on your second order.
A minimum order value of £250 (inc VAT and inc discount) applies to this second trade order and any subsequent order thereafter.

Fast-Track Tier Onboarding (By Spend Acceleration)

In certain cases, customers may qualify for automatic onboarding to a higher tier if their second order brings their rolling 12-month gross spend above a defined tier threshold. This allows trusted partners with large initial purchasing intent to access meaningful benefits immediately.

To qualify:

Your second order must meet or exceed a tier threshold in gross value (including VAT and after discounts)
All trade onboarding requirements must be met
You agree to ongoing trade conduct terms, including use of trade pricing in line with the intended use case

Once processed, you will be granted the appropriate tier access from the date of your second order, locked in until the next biannual review (January 1 or July 1).

This fast-track route rewards early commitment while maintaining the structure of the broader trade programme.

Fast-Track Tier Onboarding (By Invitation)

In special cases, Finnmark may offer a fast-track onboarding to higher tiers (e.g., Tier 2 or above) from the outset. This is typically reserved for:

Businesses with significant purchasing potential
Partners engaged in large-scale or ongoing projects
Industry professionals with known trade activity

To qualify for fast-tracked status:

You must first submit a trade application with all required credentials.
A member of our team will arrange an in-person meeting (either at your premises or ours, ideally both) to assess suitability.
During this meeting, we'll evaluate your purchasing volume, trading history, business model, and intended use of trade pricing.

Fast-track approvals are discretionary and based on long-term trade alignment and trust. Customers approved through this process must maintain the appropriate rolling 12-month spend at their assigned tier level or may be subject to reassessment at the next review cycle.

This initiative helps us reward credible trade partners while preserving the integrity of our discount structure.

2. Trade Discount Tier Structure

We offer a six-tier structure, with 'Pro Builder' as our highest level for partners who meet specific project-based and purchasing criteria.

We offer a rolling 12-month spend-based discount system, reviewed twice annually on fixed calendar dates: 1st of January and 1st of July each year.

Please note: Some products may be excluded from your discounting tier or offered at reduced rates due to:

Already discounted promotional pricing
Limited stock or clearance status
Supplier price restrictions or minimum advertised pricing (MAP)
High-demand or backordered items

In these cases, your discount may be lower than your standard tier rate and will be clearly indicated at checkout or in your account portal.

Our Trade Tiers (all prices are after discounts, including VAT):

Tier	12-Month Spend (Rolling)	Discount	Reviewed On
Basic - Tier 1	Second order (£250 minimum)	7%	Jan 1 & Jul 1
Bronze - Tier 2	£5,000+	12%
Silver - Tier 3	£15,000+	17%
Gold - Tier 4	£25,000+	22%
Elite - Tier 5	£35,000+	25%
Pro Builder	Invite only (project-based criteria)	Bundle & Bulk Based Discounts	Throughout the year

These product-category bonuses are evaluated during each review period and are applied at Finnmark's discretion based on ordering patterns.

On January 1st and July 1st each year, we total your net spend from the previous 12 months.
Net spend refers to the total amount paid including VAT and after all discounts have been applied (i.e., the final invoice value including taxes).
Your tier is adjusted accordingly and locked for 6 months until the next review.
Example: On July 1, 2025, we assess your total spend from July 1, 2024 to June 30, 2025. Your resulting tier is then locked in until December 31, 2025. Similarly, on January 1, 2026, we will assess spending from January 1, 2025 to December 31, 2025, setting your tier through to June 30, 2026.
Note: Any spending of our currently onboarded trade customers on our old platforms (such as Spa Dispatch) have already been evaluated based on their 1st of July 2025 thresholds and have been (re-)assigned tiers accordingly.

Note on Tier Evaluation: While your new tier will be evaluated on the above dates, system onboarding to the new tier may be delayed by up to 14 working days to accommodate operational adjustments. During this transition period, any orders placed will be honoured at the tier most beneficial to you. For example, if you are scheduled to be downgraded, we may continue to apply your previous, higher-tier discount at our discretion during this grace window.

Note on Loyalty-Based Retention: While our tier system is tied to rolling 12-month spend, we understand that some trade partners may experience short-term fluctuations. If you’ve consistently operated at a higher tier in the past — through frequent ordering, large projects, or proven reliability — you may be retained at your current tier despite a temporary dip in spend. This is evaluated at the biannual review (January 1st and July 1st) and is handled at the discretion of the Finnmark Trade Team. Loyalty-based tier retention is intended to support long-term partnerships while maintaining the integrity of the programme.

3. Our New ‘Pro Builder’ Incentive

The 'Pro Builder' incentive is designed for trusted trade customers who:

Consistently deliver full sauna builds
Work across product ranges (e.g. timber, insulation, heaters)
Demonstrate loyalty and reliability in payments and projects

Pro Builders may qualify for custom pricing beyond their tiered discount rate, such as:

Up to 3% bonus discount on Timber purchases
Up to 5% bonus discount on Insulation if annual insulation spend exceeds £2,500
Personalised discounts on Heaters & Stones, based on bulk buys
Etc.

Please note: These product-category bonuses serve as examples only and are subject to review and subject to seasonal demand, inventory levels, and overall performance. At Finnmark’s discretion, Pro-Builder bonuses and associated thresholds may change throughout the year and are introduced as promotional incentives to encourage strategic purchasing and category bulking. All offers will be communicated via our website/newsletter/email and will be made effective online if you are deemed eligible.

4. Key Terms and Conditions*

Minimum Trade Order: £250
Free Delivery: On trade orders over £500 (after discounts, including VAT), for UK mainland deliveries only. Exclusions apply – review shipping pages for further info.
Returns and Refund: Subject to our standard Finnmark terms. Accepted only for faulty goods; custom items are non-returnable. Finnmark’s standard restocking fees apply.
Pricing Confidentiality: Trade prices must not be shared publicly
Abuse Policy: Misuse of trade pricing may result in account suspension

Trade Partner Responsibility: Once goods are delivered, it is the trade partner’s responsibility to manage any technical questions, product integration issues, or installation concerns raised by their end customers. Finnmark supports the trade partner directly, not the end customer. As such, all post-sale communication, issue resolution, and customer service must be handled by the trade account holder unless otherwise arranged. *elaborated terms at the bottom of this document

5. Example Flow

Customer places first order (£1000+ retail site, 5% off)
Customer applies for trade account with credentials:

First Name
Last Name
Company Registration Number (required)
Company VAT Number (required)
Business Address (no dropshipping)
Business Name
Business Website (if available)

Finnmark approves the account (up to 5 working days, subject to onboarding tier)
Second order placed via Trade Platform (subject to a £250 minimum gross order value, including VAT, across all orders)
Rolling spend tracked
Tier reviewed on January 1st and July 1st determines level (with loyalty-based exceptions):

While most accounts are tiered based strictly on rolling 12-month net spend, loyal customers with consistently high historical spend or frequent ordering patterns may retain their tier level even if their current cycle spend dips below the threshold. This decision is made at Finnmark’s discretion during review periods.
£5,000+: 12%
£15,000+: 17%
£25,000+: 22%
£35,000+: 25%

Tier discount locked for 6 months
Cycle repeats every January 1st and July 1st

For questions, contact: trade@finnmarksauna.com

Finnmark Trade Terms

These Terms and Conditions (T&Cs) apply to your use and participation in Finnmark Trade. If you have any questions, please contact our Support team at trade@finnmarksauna.com.

Finnmark Trade is operated by Finnmark Ltd. (“Finnmark”, “we”, “us”, “our”), a company registered in England and Wales under company number 10059268, with its registered office at Unit 5, Enterprise City, Meadowfield Avenue, Durham Gate, Spennymoor, DL16 6JF, United Kingdom.

1.1 - Finnmark Trade Registration Confirmation

By registering and taking part in Finnmark Trade, you confirm that you accept these terms and conditions and that you agree to comply with them. Your participation in Finnmark Trade is also governed by our Privacy Policy and our general Terms & Conditions, which together form the entire agreement between you and Finnmark Ltd. with respect to trade account use.

1.2 - Trade Account Eligibility Criteria

Finnmark Trade is designed for bona fide trade customers operating in the sauna, steam room, and wellness industries. To qualify for a trade account, the following minimum requirements must be met:

Your business should ideally have been trading for at least 12 months.
You must operate from a physical premises capable of receiving deliveries (such as a warehouse or showroom). Deliveries to project sites is common and accepted for sauna builders and trade professionals. We simply cannot operate under a generalised dropshipping model.
You must be a sauna builder, pool company, spa installer, wellness project contractor, or operate within an allied trade.
You must provide a valid Company Number and/or VAT Registration Number (subject to country of registration).

Finnmark Ltd. reserves the right to approve or decline trade account applications at its sole discretion.

1.3 - Trade Discount

Approved Finnmark Trade members are eligible for trade pricing and exclusive discounts on selected lines across our product portfolio, which includes but is not limited to:

Sauna timber
Sauna heaters and controls
Steam room equipment
Wellness accessories and installation components

Trade pricing is confidential and must not be shared externally.

1.4 - Trade Discount Exceptions

Trade discounts may not apply to all product ranges, including:

Clearance, sale, or promotional items
Certain bespoke or made-to-order products
Items supplied via third-party manufacturers or distributors.

We reserve the right to amend trade pricing or exclude products from discounts at any time, without prior notice.

1.5 - Marketing Preferences

As a Finnmark Trade member, you may opt in to receive exclusive trade news, product launches, technical updates, and offers via email. You may manage your marketing preferences or unsubscribe at any time using the links provided in our emails or by contacting our support team.

We handle your data in accordance with our Privacy Policy.

1.6 - Terms of Use

Trade accounts are non-transferable and intended solely for use by the business named on the account. Misuse of trade discounts, including but not limited to unauthorised resale, drop-shipping, or public disclosure of trade prices, may result in immediate account suspension or termination.

All purchases made via the Finnmark Trade programme are subject to our general Terms & Conditions of sale, including our returns, delivery, and payment policies.

1.7 - Amendments and Termination

Finnmark Ltd. reserves the right to modify or update these Trade Terms (including all tiers and free shipping thresholds) at any time without prior notice. Continued use of a trade account following any such updates constitutes your acceptance of the amended terms.

Way may terminate or suspend your trade account at any time, with or without notice, if we believe the terms are being breached or misused.

Contact Us

For enquiries regarding trade account applications, eligibility, or existing orders, please contact our dedicated support team at trade@finnmarksauna.com

These terms were last updated on 04/08/2025.